Award-winning artistic director behind among the best-known promoting campaigns leads branding for brand new hashish streaming media channel
NEW YORK – March 23, 2021 /Canna Newswire/ – Set to premiere subsequent month, Cannected™ – beforehand often called “A New Hashish Channel” – right now introduced the award-winning artistic director behind a few of America’s most iconic promoting and branding campaigns, Eric David, might be main the branding efforts for the upcoming streaming tv channel. Hashish companies can nonetheless be part of Cannected for its 4/20/21 extravaganza and be included when the brand new branding is revealed on the huge NASDAQ digital billboard in New York Metropolis’s Instances Sq. and the channel begins streaming.
“Promoting has traditionally been accused of promoting issues to those that they don’t want,” mentioned David. “Studying in regards to the extraordinary well being advantages of hashish via this channel will change that paradigm ceaselessly.”
David’s work is ubiquitous within the American promoting panorama. He’s the co-creator of the Aflac Duck, which is credited for serving to Aflac develop from a $Four billion enterprise to $11 billion in solely two years. His promoting and branding work consists of Aflac, Liberty Mutual, Napa Auto Components, Chase, Outback Steakhouse, Burger King, Heineken and lots of others. David has likewise gained among the largest awards in promoting, together with Clios, Addys, Cannes, and Promoting Stroll of Fame, simply to call a number of. His work has additionally been regularly featured in Promoting Age and AdWeek, amongst different commerce publications.
Eric David is a part of a workforce that features tv executives and streaming media pioneers, led by hashish media maven Kerri Accardi, founding father of 420MEDIA™.
“Everybody at Cannected has a narrative about how hashish positively impacted their well-being,” mentioned Accardi. “However all too typically, individuals have tales about worry and struggles to find out about hashish and discover the proper merchandise. They aren’t alone; at Cannected we’ve a whole lot of hours of video of individuals from all walks of life and all corners of the globe sharing their very own tales with our viewers. This yr, we plan to have a good time 4/20 by bringing an finish to disinformation and hidden truths with the premiere of Cannected on TV.”
Preliminary programming will function medical professionals and sufferers, skilled athletes and entertainers, hashish cultivators and scientists, the individuals who make hashish merchandise and the coverage makers opening the door to legalization throughout the globe. With an intensive library of high-quality, genuine and related academic content material, Cannected would be the splendid place for manufacturers looking for publicity to the canna curious and assured. Cannected is empowered by 420MEDIA, which achieved historic firsts by airing 30-second hashish business spots throughout prime-time programming on networks together with BRAVO, Discovery and the Historical past Channel, and the first-ever hashish adverts to air throughout an NFL Tremendous Bowl.
Cannected is premiering globally on six tv streaming companies together with Apple TV, Roku, Android TV, Amazon Fireplace TV, Samsung TV and LG Channels – companies related to 250 million televisions in simply america alone. The channel can even be accessible on-line and accompanied by cellular apps for Android, iPhone, Amazon Cell and Kindle.
Complementing the channel is a brand new discovery platform for every type of hashish services, providing one other medium for hashish manufacturers to succeed in their prospects. For extra details about Cannected or the product information, contact firstname.lastname@example.org.
Search for the brand new Cannected branding to be revealed on 4/20/21 because the channel premieres. Join information about Cannected and its programming right here anewcannabischannel.com.
Cannected is based by hashish and tv executives to carry mainstream digital capabilities to the hashish, hemp and CBD industries. With its fame for producing high-quality, partaking video leisure, Cannected is empowered by 420MEDIA™. That includes the most important names within the hashish business and capable of attain viewers worldwide – greater than 250 million streaming gadgets in america alone – Cannected connects individuals to data, manufacturers and merchandise. Tune in on 4/20/21 when the Cannected brand debuts in Instances Sq. and Cannected premieres at 4:20 pm EDT. For extra data go to cannected.television.
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Cannected™ and 420MEDIA™ are logos of 420MEDIA, LLC. All different logos and types talked about belong to their respective house owners.